Category Management Program - Level 2 (Intermediate)

Take your skills to the next level with our Level 2 Online Category Management Training Program. Our engaging set of on-demand courses (all created and supported by CMKG) empower you to operate at an intermediate level in retail/CPG/FMCG. Explore the intricacies of POS and Panel Data, analyze assortment, shelving, price, and promotion, and craft compelling presentations that leverage your data for internal and external impact. Who should take this course? Retail Professionals: Learn to analyze POS and panel data and optimize product categories through merchandising, assortment planning, and pricing strategies for enhanced store performance. Category Management Teams: Deepen knowledge to analyze market trends, consumer behavior, and competitor strategies, making informed decisions about assortments and promotions. Sales Teams: Gain insights into how category management strategies impact sales, aligning sales efforts with broader category objectives and deep-rooted understanding of