Chiran Matcha

welcome to matcha living Matcha culture is quickly evolving as vibrant, layered drinks and bright green latte art by baristas have taken coffee and tea shops by storm. Matcha's many health benefits are a wonderful bonus as well -- mental clarity from L-theanine (high concentration of this amino acid, among many others, promote brain focus), just enough caffeine to bring alertness without a jolt or a crash, antioxidants to boost your immune strength...we call that a "win" across the board.  champagne & beyond When it comes to the Japanese ceremonial tradition of matcha, not just any milled green tea can be used. Just like Champagne has to come from Champagne, ceremonial tradition Matcha are sourced from specific prefectures of Japan: Kyoto, Aichi, Shizuoka, Kagoshima. The production and processing of Matcha are closely regulated to produce various grades of Matcha, including premium lots that earn critical acclaim at the national tea competitions every year. Chiran Matcha is an excellent example of a matcha that would be shared in a tea ceremony. matcha grades Matcha production is well-regulated by the Japanese tea governing boards and graded according to specific criteria. This Chiran matcha from Kagoshima prefecture is a ceremonial grade matcha, suggested for preparation as a "shot" and enjoyed on its own like a shot of espresso. Prefer to drink matcha with your choice of mylk? Chiran ceremonial grade will hold a bold flavor for your hot or iced lattes too. Scroll down to see our recommended prep guides.  extra sips... Besides tea farms, Chiran also features a heritage-preserved Samurai village, the streets of which are lined and lit by bamboo lanterns, as illustrated on our label. We can't wait to visit! notes AROMA / sweet peaFLAVOR / squash - oat - umamiBODY / creamyOXIDATION / light