John Paul Mitchell Systems Platinum Blonde Shampoo

COOLS BRASSINESS • ELIMINATES WARMTHBring out the best in blonde, highlighted, gray or white hair with Platinum Blonde Shampoo from Paul Mitchell®. This purple shampoo helps cool brassy tones in natural blonde and color-treated hair with a violet-tinted, color-enhancing formula while conditioning ingredients and extracts hydrate hair and intensify shine.How To UseWet hair. Lather and allow to remain on hair for 1-5 minutes. Rinse.Features and Benefits*Brightens - Cool violet pigments help to brighten and/or enhance blonde, gray or white hair while neutralizing yellow tones.*Hydrates and Adds Shine - A powerful combination of conditioning agents and extracts provides ample moisture and intensified shine.*Gently Cleanses - Mild ingredients cleanse while retaining moisture and softening the hair.IngredientsSodium Myreth SulfateCocamide MEACocamidopropyl BetaineGlycerinActivated Botanical Moisture BlendActivated Botanical Shine BlendGuar Hydroxypropyltrimonium Chloride. Disclaimer: Ingred