The Business Of Winemaking

Jeffery L. Lamy  620pp, 500 B&W illustrations, graphs, charts The peculiarities of the wine trade make it a particularly profitable sector of agribusiness. That is if the right fundamentals support an informed business model.  The Business of Winemaking puts every conceivable facet of running a winery into perspective, from writing business plans and acquiring financing to tax considerations and marketing. It is the definitive, single ready resource for winery managers, owners and investors. Market Analysis Vineyard and Winery Design and Construction Equipment Costs Regulatory and Legislative Issues Accounting and Recordkeeping Financial Analysis Typical Salaries by Geographical Area Minimum Economic Size of Vineyards Pricing PR and Marketing Sustainable Farming and more… Abundantly illustrated and written in an understandable style, the book also addresses the technical rudiments of viticulture and enology as well as all of its related business correlates, and features comprehe