Priming is Everything®

Welcome to prime time! Take your lidded looks to new dimensions with our cream Black and Neutral Eyeshadow Primers.  Our bold Black Eyeshadow Primer transforms any eyeshade into a whole new hue, doubling your shadow wardrobe. Gorgeous on all skin types and tones, this primer provides a smooth black surface to create a smokey look while transforming the shade and brilliance of your shadow. Our Neutral Eyeshadow Primer acts as a base to keep your shadows in place and gives your color a bright and brilliant pop. Dab a few dots all over your eyelid and blend for a foundation on which to build a lasting look without creasing or fading. Whatever eye shade you choose, these versatile primers will keep your look fresh from day to (late) night.