Voila le Printemps: Gazette du Bon Ton 1922

Title: Voila le Printemps Author: Gazette du Bon Ton Date: 1922 Medium: Pochoir print Condition: Very Good - light age toning Inches: 6 3/4 x 9 [Image] Centimeters: 17.15 x 22.86 [Image] Product ID: 555569 "Spring is Here - Afternoon Dress by Paul Poiret" from Gazette du Bon Ton No. 3, 1922. Image from the Gazette du Bon Ton (roughly “The Journal of Good Taste”), a magazine which catered to Parisian high society through its sumptuous depictions of luxury French fashion. This exclusive publication, which charged today’s equivalent of over $400 per yearly subscription, ran from 1912-1925, breaking between 1915 and 1920 due to the onset of World War I. Each issue’s ten color plates showcased the designs of leading French fashion houses such as Worth, Beer, Poiret, and Dœuillet. The magazine’s whimsical illustrations featured real articles of clothing which would have been available for purchase, painting a picture of high-class leisure in both pre- and post-War France. At