Kano Analysis Excel Toolkit

Kano Toolkit with Outlook automation instructions--What do your customers want? How badly do they want it? The Excel Kano Analysis Toolkit provides you with the capability to design and process customer surveys to determine just that: Generate questionnaires that can be automatically returned to you Program Outlook to recognize and process incoming completed survey messages and move attached files to processing folders Load data from the returned surveys into a 'master' workbook Analyze the loaded data in order to determine future development, support and operational activities Kano Analysis is a customer satisfaction classification method. It categorizes product and service attributes and features as being "delighters/attractive," "one-dimensional," "must-be," "reverse" and "neutral/indifferent" needs and requirements from your customers' viewpoints. A "must-be" for airline travel is that the airplane land safely at the intended airport. A "one- dimensional" need may be de