BC013_English: Crisis Communications and Media Management

The ability to communicate during a crisis event, whether with internal stakeholders as part of verbal and written information sharing protocols, or to external stakeholders such as with media groups, will define both the ability for leaders to make knowledge led decisions, and to present the shop window of the organization in the most positive light to the media; and as such to the wider global community. This leadership training is designed to help those involved in crisis communications and media management to understand the critical importance of effective communications, and its role in allowing for informed decision making, and to avoid potential reputational damage through poor media engagement. This training brings together headquarters and locational management teams, across a wide community of practice, to ensure a unified approach to crisis communications and media management. Business PHR Credits (Functional Area 1): This course supports Human Resource professionals in deve