Powersports Consumer Report

Your Gateway to Mastering the Power Consumer Market The powersports industry has a diverse range of consumers, each with their own unique preferences, lifestyles, and motivations. This year, EPG Specialty Information embarked on a journey to navigate the intricacies of this marketplace. Through meticulous surveying, seven distinct consumer segments emerged, each representing a specific subset of the powersports consumer base. A Glance at the 7 Power Consumer Segments: Bargain Hunter: The cost-effective shopper Powersports Enthusiast: The die-hards E-Bike Aficionado: The green urban commuter ATV Consumer: The off-road thrill seeker Boating Enthusiast: The aquatic adventurer On-Road Adventurer: The highway cruiser Vacation Renter: The commitment-free enthusiast The Powersports Consumer Report includes a detailed chapter for each of the 7 consumer segments. Each chapter identifies unique characteristics, traits, and behaviors within the segments: Overview and highlights of each