Intellectual Property: Patents, Copyrights, Trademarks & Trade secrets and When to Use Each

Build barrier to entry around your business that will give you greater market share and profit Creating proprietary intellectual property it is one of the most important things to build a valuable business. It creates barriers to entry that allow you to charge higher prices and keep customers longer as well as acquire them at a lower cost. Although there are many other ways to protect your business intellectual property is one of the easiest and most important to design into your business on day one. If you wait you will lose most opportunities to protect your intellectual property in the form of patents and trade secrets especially. This is a comprehensive course on how to use patents, copyrights, trademarks and trade secrets to build a far more valuable company which will generate wealth for all stakeholders and a much higher exit value. It will also help you maintain recurring revenues which can mean the difference between a company sales multiple of 10 or 200. Also included as free