US Ad Spending 2022: Ecommerce, Social Video, and CTV Trends Launch a New Era of Ad Spending
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Following a banner year, US ad spending in 2022 will be shaped by three key trends: Linear TV crossing the Rubicon, a billionaires’ club emerging in connected TV (CTV), and ecommerce ad spending enriching Google, Amazon, and a crop of newcomers in search and retail media.
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